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You are here: Website Solutions/Frequently Asked Questions... Why do I need my website re-designed? Have you got an existing web site
that's looking stale and out-of-date? What is Website Hosting? The World Wide Web is a massive collection of web sites, all hosted on computers (called web servers) all over the world. The web server (computer) where your web site's html files, graphics, etc. reside is known as the web host. Web hosting clients simply upload their web sites to a shared (or dedicated) webserver, which the ISP maintains to ensure a constant, fast connection to the Internet. What is a Domain Name? A domain name is a company's unique identity on the worldwide Internet.All computers, or servers, connected to the Internet are identified by a unique number called an Internet Protocol address (IP address). A typical IP address appears in the form 205.206.197.xxx. The domain naming system assigns unique names to the IP addresses since names are generally easier to remember than numbers. A domain name usually appears in the form yourcompany.com. It can be used as a custom email address, such as sales@yourcompany.com, or as an address on the World Wide Web, such as www.yourcompany.com. Domain names operate much like phone numbers or street addresses. What is Website Maintenance? You need to keep your site fresh, updating information regularly. Website maintenance is management of your website, whether that shall be you, us or somebody else, you need to have your website updated. We can ensure your web site moves with the pace of your company's evolution. What are Website Statistics? Website statistics monitor site traffic and analyse areas of your site which are visited most frequently. This will present information on visitor numbers per day, month, year, web pages visited, how the visitor found your site and much more. What is E-Commerce? Electronic Commerce, more commonly known a E-Commerce, is more than just the buying and selling of products over the internet, it is a complete system of services that support both the sales process and provides account management. What is Search Engine Optimisation? The term used to describe the marketing technique of preparing a website to enhance its chances of being ranked in the top results of a search engine once a relevant search is undertaken. A number of factors are important when optimising a website, including the content and structure of the website's copy and page layout, the HTML meta-tags and the submission process. What is Pay Per Click? Pay Per Click, also known as Sponsored Links, Cost Per Click and Search Marketing, offers your business a way to promote your product or service using a website as the tool. Pay Per Click is quite simply when you advertise under a keyword or key phrase and you then pay each time a visitor clicks on you. The cost in financial terms to you depends on what key words you bid on, and how many other companies bid on those same words. Can't
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